Copods

Helping product builders understand the ‘Why’ behind Customer Feedback

We partnered with a customer feedback and analytics platform to enable product builders to deeply understand their customer feedback quickly and help them prioritise what was important to solve.

  • UX Audit
  • Task Flow Optimization
  • Navigational structure Redesign
  • Wireframing
  • Visual Design
  • The Engagement

    START

    1 Designer

    SCALE

    2 Designer

    TRANSFORM

    3 Designer

    Key analytics capabilities

    Added a chart builder which allows to visualize feedback by different metrics with comparisons and different visualizations.

    2nd most used

    feature on the product within 2 months

    Revamped Search and Query Builder

    The ability to search for feedback had severe usability issues and was the most complained about on the product. We redesigned it making it sleeker, scalable and more usable. The feature didn’t receive any major complaints post the revamp.

    Chatbot with trust and explainability

    Allowing users to ask AI about their customer’s feedback. The generation of responses are inspectable and are user modifiable.

    40% users

    transitioned to AI driven workflows

    Allowing users to ask AI with support for Text, chart or records as the response.

    The aI bot has been percolated in many parts of the products so that feedback and feedback lists can be summarized and consumed faster

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